2025-9-12
From September 7 to 9, TIME participated in the 100th edition of MICAM, one of the world’s most important international footwear exhibitions, held in Milan, Italy. As a milestone edition for the industry, MICAM 100 brought together brands, designers, and buyers from across Europe and global markets.
During the exhibition, TIME presented a focused selection of originally designed sandals, slides, and comfort footwear, emphasizing balanced design aesthetics, material practicality, and market-ready development. Our booth attracted steady foot traffic, and the displayed collections received strong interest and positive feedback from international buyers, particularly from European markets.
Throughout the three days, the TIME team engaged in face-to-face discussions with partners and potential clients, exchanging insights on design trends, comfort-driven structures, and flexible development solutions. These conversations provided valuable perspectives on current European market expectations and reinforced the importance of thoughtful design combined with reliable production capabilities.
Participating in MICAM 100 marks an important step for TIME in strengthening its presence in the European market. The exhibition not only enhanced brand visibility but also offered meaningful opportunities to connect with industry professionals and better understand evolving market needs.
